Should You Deck Out Your Listing for Halloween?

A Realtor’s Guide to Seasonal Charm (and When to Hold Back)

decorate for HalloweenPumpkins on porches, cobwebs in corners, skeletons greeting visitors — October in Los Angeles brings out the creative side of homeowners.But when a property is on the market, many agents face the same seasonal question:Should sellers decorate for Halloween, or keep things neutral for buyers?

The truth is, both paths have merit. Like great photography, it’s all about balance — knowing how to tell a story that connects emotionally without distracting from the home itself.

The Case for Decorating

Tasteful Halloween décor can add warmth, character, and a touch of fun to a listing.

• Creates a Sense of Home: A few pumpkins or fall wreaths make the property feel welcoming. They remind buyers that this isn’t just a house — it’s a place where memories are made.

• Highlights Community Spirit: Neighborhoods that celebrate together often feel more desirable. Seasonal touches can communicate that the area is lively, friendly, and full of energy.

• Boosts Social Media Appeal: In today’s market, visuals matter more than ever. A cozy, festive image can stand out in feeds and increase engagement when shared online.

A little bit of seasonal style — think golden leaves, soft textures, or a tasteful front-porch pumpkin lineup — can be the difference between a photo that’s nice and one that’s scroll-stopping.

The Case for Holding Back

On the other hand, not every Halloween setup serves a listing well — especially when photography and staging come into play.

• Timing and Longevity: If your photos will be used into November or beyond, Halloween décor can quickly feel dated.

• Visual Distraction: Large inflatables, bright orange lights, or spooky props can steal attention from the property’s best features.

• Buyer Visualization: Overly themed decorations can make it harder for buyers to picture their own life in the space.

The best listings showcase timeless beauty. While a Halloween theme may make an impression, it shouldn’t become the story itself.

Finding the Sweet Spot

Encourage sellers to strike a middle ground — seasonal, not spooky.A few well-chosen accents can bring warmth without overwhelming the space:

• One or two pumpkins by the entryway

• A fall-themed wreath or neutral garland

• Cozy throw blankets or amber-toned accents indoors

If a full display is important to the seller, consider taking the listing photos before decorating. That way, you capture the property’s clean aesthetic while still allowing homeowners to celebrate afterward.

From the Lens of Sky360 Media

At Sky360 Media, we’ve seen firsthand how atmosphere influences emotion. The right lighting, color, and detail can turn an ordinary listing into an extraordinary one — and subtle seasonal touches can enhance that story when done thoughtfully.

We always recommend keeping décor aligned with the property’s character and your brand as an agent. Whether you’re listing a Malibu beach home or a Tarzana family retreat, the visuals should always serve one purpose: helping buyers imagine themselves there.

Final Thoughts

Halloween décor can absolutely treat your listing to extra charm — as long as it complements, not competes, with the home’s presentation. Encourage your sellers to have fun, but remind them: less is often more.

When in doubt, partner with professionals who can help you capture that perfect seasonal balance.Better Photos. Better Offers.